Curriculum vitae Dani Buijtenhek

Made in Germany. Perfected globally

I’m Dani Buijtenhek, a seasoned communicator, trainer and presenter, made in Germany and globally active. After 20 years of in-house communication roles with some of the world’s leading brands across industries and geographies, I’ve transitioned into the consulting field and started my own company in 2015: danibu.

Through danibu, I marry my corporate experience with presentation confidence and consulting excellence. My assignments (Freelance projects or Interim roles) specialize in the areas of:

Corporate communication
Employee engagement
Leadership communication
Campaign and Event management
Copywriting, Editing and Translations
Video productions
Speaking engagements
Communication skills Training
Presentation skills training

Work experience | Consulting

(Interim assignments and Freelance projects)

2023 - 2024

Schoeller Allibert
Communications Lead Transformation a. i.
Provided temporary change communication guidance (including strategy, plan and implementation) for Schoeller Allibert’s business transformation, building awareness and support across all staff levels (C-level executives, front-line supervisors, middle managers and plant staff) to align all stakeholders, processes and technology with Schoeller Allibert’s new business strategy.
2022 - 2023

ING
Senior Internal Communications Expert a. i.
Supported ING’s Global CISO Team (part of CTO) temporarily with internal communication and stakeholder engagement projects.
2020 - 2021

Domo Chemicals
Senior Internal Communications Expert a.i.
Strengthened the DOMO Chemicals’ Executive Committee, Extended Leadership Team (ELT) and Corporate Communications during time of merger. Built the communication plan for their global strategic program (Improve DOMO) and worked out the tools, creative concepts, events and trainings to infuse it with life, connecting and motivating staff up and down the line.
2017 - 2019

FedEx Express
EU Integration Communication Coordinator a.i.
Coordinated all EU communication activities around TNT’s integration into FedEx, incl. communication advise for functional and country communicators, and content creation and curation across regional and local internal media. Developed an initiative for TNT EMEA countries to share best marketing campaign practices – and built a regional merchandise program along the way, achieving cost efficiency and increased regional brand awareness.
2016

ABN AMRO
Communication Business Partner a.i.
Supported the implementation of two corporate trajectories (Agile working and Sustainable Banking), aligning key internal stakeholders from the HR, Regulatory, Legal and Compliance functions. Coordinated a variety of recurrent corporate tactics, such as infographics, executive videos or 60 minutes-townhalls with the CEO across internal editorial teams and external suppliers.
2016

Danone Nutricia
Communication and Brand Consultant
Created an internal communication plan for Nutricia Export Business Unit and set up a more aligned stakeholder communication infrastructure. Advised on a new BU brand identity, including logo concept and actionable metrics (such as launch of an internal online magazine and event calendar).
2015

Teva Pharmaceuticals
Head of Internal Communication Europe a.i.
Supported the Regional executive team and Corporate Communication in implementing a major cultural transformation, including new strategic direction and brand, and the roll-out of new company values, engaging 12,000 European employees through compelling content, tools and events.

Work experience | Training

2015 - present

Different international clients
Trainer
Providing tailored communication, presentation and intercultural skills training to corporate in-house teams and individual leaders. Clients include:
ESPON, MSD Animal Health, University of Twente, IST University of Management, Mr. Prezident, AnaBio, Schoeller Allibert, Applied Materials and Rystad Energy.

Work experience | Event hosting and moderating

2015 - present

Different international clients
Moderator and Public Speaker
Hosting international conferences, inspiring (between 50 – 250) participants with a unique moderation style. Clients include:
Quadriga University, Schoeller Allibert and LogMeIn.

Work experience | in-house roles before danibu

2008 - 2014

Danone
Global Sr. Manager
Internal Communication
Managed global internal comms activities for Danone’s Early Life Nutrition division, connecting leaders and peers. Facilitated management teams in their daily communication and cascading challenges through training and Proximity kits. Supported multi-channel brand launch through digital, event and text-based platforms.
NL-based.
2004 - 2008

DSM
Global Internal Communication Manager
M&A-related key internal communication role, following DSM’s acquisition of Roche Vitamins. Set up cross-functional communication network and developed (or improved existing) tools (DSM Magazine, Induction toolkit and Torch campaign), which fostered employees’ understanding of the Vision 2010-business strategy.
NL-based.
2001 - 2004

Roche
Internal Communication Manager EU Vitamins
Developed and coordinated editorial content (RoviLink newsletter) and brand activities, in support of Roche Vitamin’s acquisition by DSM.
CH-based.
1998 - 2001

Adidas
Marketing Coordinator
All-round supporting role for the communication, Point-Of-Sale (POS) and marketing teams. Managed shop-in-shop toolkit within tight budgets and time frames. Organized global leadership events and hosted ISPO booth.
GER-based.

Education

2007 - 2008

Master of Science in Communications Management
University of Lugano, Switzerland
1996 - 1998

BA in business administration and languages
Heidelberg International Business Academie (HFI), Germany
1993 - 1996

English and Spanish philology
Ruprecht-Karls-University Heidelberg, Germany
1992 - 1993

Gap year: Au-Pair
Boston, USA
1985 - 1992

A-Levels (German Abitur)
Otfried-von-Weißenburg Gymnasium, Dahn, Germany

Additional Trade certificates

Intercultural courses for NL, China, US, CH and India
Leading others through change
Social Media Management
PowerPoint, Prezi and i-movie

Skills & Passions

Pragmatic approach when developing communication plans and creative concepts that guide stakeholders through cultural change, transformation, post-merger and integration journeys.

Intercultural sensitivity and strong linguistic skills that drive resonant content curation and editorial activities through online and offline worlds.

Passionate about Argentine Tango and competitive swimming. Experienced South America Traveler.

Curriculum vitae Dani Buijtenhek

Made in Germany. Perfected globally

Work experience | Consulting

2023 - 2024

2022 - 2023

2020 - 2021

2017 - 2019

2016

2016

2015

Work experience | Training

2015 - present

Work experience | Event hosting and moderating

2015 - present

Work experience | in-house roles before danibu

2008 - 2014

2004 - 2008

2001 - 2004

1998 - 2001

Education

2007 - 2008

1996 - 1998

1993 - 1996

1992 - 1993

1985 - 1992

Additional Trade certificates

Skills & Passions

Memberships & Partnerships

Office

Contact

Information